Privacy Policy

Introduction

This Privacy Policy describes how Buruchi and its affiliates collect, use, share, protect, or otherwise process your personal information through our website https://buruchi.com// (hereinafter referred to as the "Platform").

You may browse certain sections of the Platform without registering. We do not offer any product/service under this Platform outside India, and your data will primarily be stored and processed in India.

By visiting this Platform, providing your information, or availing any product/service offered, you agree to be bound by this Privacy Policy, our Terms of Use, and other applicable terms. If you do not agree, please do not use or access the Platform.

Information Collection

We collect data when you use our Platform, services, or otherwise interact with us. This includes personal data provided during registration or use such as:

• Name, date of birth, address
• Phone number, email ID
• Identity or address proof
• Bank account/credit/debit card details (with consent)
• Biometric data (if applicable and with consent)

You may choose not to provide data, in which case certain features/services may not be available.

Behavioral Tracking

We may track user behavior, preferences, and information provided on our Platform. This may also include transaction data on third-party partner platforms.

When third-party partners collect your data directly, their respective privacy policies will apply. We recommend reviewing those policies before sharing data with them.

Fraud Alerts

If someone claiming to be from Buruchi asks for sensitive information like bank PINs or passwords, do not disclose it. Report such incidents immediately to law enforcement agencies.

Usage of Data

We use personal data to:

• Provide and fulfill services
• Improve customer experience
• Resolve disputes and troubleshoot issues
• Notify about offers and updates
• Customize user experiences
• Prevent fraud and unlawful activities
• Conduct marketing research and surveys

You may opt out of marketing use of your data where applicable.

Data Sharing

We may share your data with:

• Our group companies and affiliates (unless you opt out)
• Sellers, logistics partners, and service providers
• Prepaid instrument issuers or reward program partners

This sharing may be necessary to deliver services, comply with legal requirements, or detect fraudulent activity.

Legal Disclosure

We may disclose your data if legally required or in good faith to:

• Respond to legal notices, subpoenas, or court orders
• Enforce our Terms or Privacy Policy
• Protect users’ or the public’s rights, safety, and property

Security Measures

We adopt reasonable security practices to protect your data. While we use secure servers, data transmission over the internet has inherent risks beyond our control. You are responsible for protecting your login credentials.

Data Retention and Deletion

You can delete your account through the Platform’s settings or by contacting us. However, if there are pending claims or transactions, we may delay or deny deletion.

We retain your personal data only for as long as necessary or as legally required. Anonymized data may be retained for analytics and research.

Your Rights

You can access, correct, or update your data through the Platform. By using our Platform or services, you:

• Consent to collection, processing, and sharing of your data
• Authorize us to contact you via SMS, calls, emails, or messaging apps
• Assume responsibility when sharing data of other individuals

Withdrawing Consent

You may withdraw your consent anytime by contacting our Grievance Officer. Please include "Withdrawal of consent for processing personal data" in the subject line. We may verify such requests before acting. Withdrawal may affect your access to certain services.

Policy Updates

We may update this Privacy Policy periodically. Please review it regularly. Significant changes will be notified as required by applicable laws.

Contact Us

If you have questions or concerns about this privacy policy or your data, you may contact us at: